Sept. 13, 2025
Turbocharged Life: The Lisa Kubo Story
Send us a text From street racing at age four to making history as the first driver to break the seven-second barrier in a front-wheel drive car, Lisa Kubo's motorsports journey embodies the revolutionary spirit that transformed import racing from underground gatherings to professional competition. Lisa's story begins with motorsports in her blood – her baby book even documents her two-week-old self watching her father win street races. That early exposure blossomed into a pioneering career ...
From street racing at age four to making history as the first driver to break the seven-second barrier in a front-wheel drive car, Lisa Kubo's motorsports journey embodies the revolutionary spirit that transformed import racing from underground gatherings to professional competition.
Lisa's story begins with motorsports in her blood – her baby book even documents her two-week-old self watching her father win street races. That early exposure blossomed into a pioneering career that helped define an entire motorsport category. During our conversation, she vividly recounts the transition from being part of the "red-headed stepchildren" of racing to becoming a professional competitor overnight when organizations like Battle of the Imports, IDRC, and NHRA created platforms for import racers.
The most captivating chapter in Lisa's career came when Saturn Motorsports recruited her to challenge corporate General Motors in the quest to be the first front-wheel drive to break the seven-second barrier. "Here's us, a bunch of kids from the Honda world, going up against corporate GM," she recalls. The underdog story culminated in a historic 7.96-second pass at West Palm Beach's Moroso track – a record that earned her recognition, championship jackets, and a $10,000 bounty.
Beyond the trophies and records, Lisa reflects on how motorsports shaped her character, teaching her to be what she calls a "chameleon" who could navigate any environment from corporate sponsors to pit areas. These life lessons – emotional control, financial management, professional poise – came during her formative years when most peers were in college.
Today, Lisa manages a performance shop in Florida while rebuilding her iconic Civic race car after a 20-year hiatus. Her goal isn't necessarily to dominate again but to honor her legacy and the supporters who've encouraged her return. Follow her comeback journey on Instagram and TikTok @lisaKuboracing and witness the next chapter of this remarkable motorsports pioneer.
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X: https://x.com/IWMANation
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00:00 - Welcome to Women's Motorsports Network
01:29 - Lisa's Pioneer Journey in Import Racing
04:21 - From Street Racing to Sanctioned Events
09:35 - Going Pro Overnight and Building a Career
15:17 - Breaking the Seven-Second Barrier
21:33 - Life Lessons from Motorsports
29:40 - The Comeback Plans and Future Racing
WEBVTT
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Welcome to the Women's Motorsports Network podcast, the show that puts the spotlight on the incredible women who fuel the world of motorsports, from drivers to crew members, engineers to fans and everyone in between.
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We're here to celebrate the trailblazers, dreamers and doers shaping the sport we love.
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Each episode we share inspiring stories of females of all ages, from every corner of the motorsports universe, past, present and future.
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It's a journey through the seasons of life filled with heartfelt moments, laughter and a whole lot of horsepower.
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So, whether you're a lifelong fan, a racer yourself or simply curious about the extraordinary women behind the wheel, settle in, relax and enjoy a fun and uplifting ride with us.
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This is the Women's Motorsports Network podcast, connecting and celebrating women in motorsports.
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One story at a time.
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Let's hit the track.
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Hello everyone, this is Melinda Russell, with the Women's Motorsports Network podcast, and my guest today is Lisa.
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Lisa's here with me and she's going to share about herself, which, Lisa, is what I always want you to do, because nobody can tell your story like you can.
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So I want to welcome you to the show and would you start by telling us a little bit about yourself, whatever you're comfortable sharing.
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Well, first I want to thank you for having me To get into my story.
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I come or actually who I am.
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I actually come from the professional side of, if you think, import racing, front wheel drive cars.
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So I was one of the pioneers over in California when we were amateurs, when we were just the kids on the streets.
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We came together.
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We actually banded with NHRA as well and had our own series.
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So I do have plenty of Wally's, but I'm one of the pioneers that started this front-wheel drive and import game and we made it nationwide.
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Gosh, I've been all around the country.
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I've been to Antigua, I've been to Puerto Rico, I've been on their track, I've been everywhere.
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I am proud to own four world championships, two runner-up championships and when there was an elusive seven second front wheel drive because nobody thinks of hondas or anything with a big tire on the front to run sevens, that was the the big uh bounty and I took that bounty.
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So I am also in nhra's timeline.
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History books is the very first front wheel drive in history.
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So I I I had a very colorful past.
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That's exciting though.
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Oh yeah, it was great.
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Yeah, absolutely so.
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Where did that love of motorsports start?
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How did you get interested and even know anything about motorsports?
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Well, from motorsports I grew up.
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My family was very big.
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It's bad to say, but I'm going to have to say say it's the truth.
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My father was a big street racer.
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So, being that, I moved from California.
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I'm now in Kissimmee, florida.
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I still have everything over in my house in California, but I have my baby book that my mother had made.
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You know when you make?
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You know first steps, first this.
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I was two weeks old at the street races and it said Lisa saw daddy win $20 against a Chevy.
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Oh, that's so cool.
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So it started like that and then as I got older, they would take me to the street races.
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There used to be over in um off of it.
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I grew up in California, so down in the Alhambra area there was a zoo, it was called Zody's, and that's where everybody would meet up and the street races would start and I I would be there, obviously with my family, and they weren't able to get me out of the car, so they my father was forced to get me a helmet and and I'd sit in the back seat.
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My father was street race.
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So now you know, I'm like four or five years old and I just took on the love you know of just.
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I think I'm more of the.
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I'm not a.
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There's some that love to work on the love you know of just.
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I think I'm more of the.
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I'm not a.
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There's some that love to work on the cars.
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That was never something I mean I could do it.
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However, I always say that there's better people that can surround you to make a great team.
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So I had better that worked on cars or worked on my vehicle.
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So I never picked up the.
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I could change brakes type of thing, change tires I can fix a flat.
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I could change brakes type of thing, change tires, I can fix a flat.
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I could do that, but I was more of the adrenaline junkie.
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I don't know how to say it any better.
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I still am, to this day, an adrenaline junkie.
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Wow, that's awesome.
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So you're four years old.
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You're riding in the back of your dad's car for a street race.
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What else have you done?
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Tell me your story from there to where we are today.
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Well, my story started back when, you know, all that happened.
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We did a lot of because the generation like where we started with the Hondas and stuff like that it was.
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It was, you know, everybody thought it was like this revolution of of these import kids and it was always a domestic import rivalry.
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So, as, growing up, 18 years old, I bought my first car, I put an Itrus on my first, I had a Volkswagen Fox.
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I put an Itrus on it.
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So we had our own portion of the street races that we'd go to.
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We wouldn't go hang out with the domestic cars, we had the import side.
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So you now have us all you know, intermingling, mixing, with a lot of issues, because it was still not accepted that's something that would put the, the big tire on the front, would be on the streets with any kind of a power adder of any sort.
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So a lot of times, like we would go, they had car hop, like they called them, car hops we would bring, I would bring my civic amongst all the domestic guys.
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But because my father was so good friends and it was, you know, because a lot of people went to high school to cruise, you know so my parents would do that and they saw me grow up so they would accept me to come in.
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So I made a lot of domestic at the time when it was unacceptable domestic friends and I would be the only import there, I'd be the only front wheel drive.
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So then they started getting you know.
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More and more questions started coming out because now you got this four cylinder that's turbocharged and they don't understand turbocharging.
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It wasn't a big thing back in the late 90s.
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It wasn't a big thing for any any cars and the import crowd, which was us, had pretty much we were either nitrous or we were.
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We were turbocharged.
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Turbo charge was like high-end right there.
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And I was a turbocharged streetcar thing ran 13s on the streets and then we're talking like 30 years ago.
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So it was that's how that started and involved.
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And then we got into racing.
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We used to go to Palmdale.
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Palmdale was up in Lancaster in California.
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So everybody go up there.
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You mix the domestics, the imports, stuff like that.
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You mix them and then people just started becoming friends.
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But there was such a revolution of imports coming in, so many coming in, that there was somebody that said okay, because we would go to the streets right after.
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So there was somebody that says you know what we're going gonna make a sanctioning.
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You know we're gonna try this out it you, the line was clear down the street.
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So we were still amateur, we were, this was just kids stuff, you know, we'd have fun, we'd go go to the, the track and go race.
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And then, you know, meet a bunch of people and like-minded individuals that we were at the street races, that we'd see, and you know, you just it kind of like a band, it was very weird, it was like a big family, and then we would go racing and then, when you know, we'd go to the street races and then we we'd have another place on saturdays we'd go race and and that was down in carlsbad, which is down by san diego, so we'd go down there and race and a lot of the tracks.
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Actually, we would go to, um, uh, big willie's stuff and that was long beach la um not lacr uh terminal island.
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So we would, we would kind of travel, we knew where all these guys were, so we'd go to those tracks too.
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So fast forward back up to where they decided they wanted to make a sanctioning event.
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It was because the imports were kind of, you know, we were.
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We were the red-headed stepchildren, not gonna lie so we made our own sanctioning.
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You know, frank had made Battle of the Imports, which was our own sanctioning.
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And it was only for import cars, you know.
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So we could have fun.
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So we did that, and it was so wild, it was just a bunch of 20-year-old kids running around with no supervision, so we did that and then from there it just started growing and growing.
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It was like wildfire at the time.
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So you're talking, this is like 1992, three 1994.
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So around 1990, it was at SEMA, because there was, you know, there was other.
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Now, since Frank had started Battle of the Imports, there was other guys that opened up sanction section, events that people would go to.
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So now you have guys over in, you know, say, new York Jersey, where you had English Town ATCO.
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You'd have guys down in Texas, so you had Dallas Motorsports Motorplex, you had Houston Raceway Park, you had like that.
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So now we're all starting to meet each other because now you've got the magazines out there and I can remember I wish it was as fast as it is right now, because it would take three months for us to see what somebody's car ran, you know.
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So we all started a band together was when Mike Ferrara, who was IDRC, came in, had a meeting with us all the racers at SEMA, and said well, we got a big package for you guys.
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Basically, we have TV coverage.
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Now we're going to go and we're going to have a full sanctioning event and you're going to travel around the country and race for a championship.
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So, therefore, you guys will now be professional.
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When I tell you you go from an amateur to professional overnight, it really did happen.
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So I mean it just gives you more drive to go out there and do what you have to do, to go chase your dream.
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We're still chasing our dream.
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At this time we're like, wow, we're going to go racing, you know.
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And to find money to do you know all that at the last minute, sema is not.
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And to find money to do, you know all that at the last minute, sema's not the place to be looking for a sponsorship for that year.
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And and we, we managed to hold it down.
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We had some great sponsors at the time that that really believed in us, that were there from amateur days, which was extrude hone.
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And even now, you know, because I'm I'm re my original oe, like my original car, um, they I'll have extrude home with me as well, so I'll have a lot of my original sponsors because they were just there for me from day one, like when I was, when I was an amateur, overnight a pro, and then, and then, you know, now back into being an amateur, but with a pro's mindset, I guess yeah, wow, what a what an experience.
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I can't even imagine the stories you could tell.
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Oh, when you got a bunch of 20 something year olds running around the country with no parental supervision, you have the West coast.
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Then you, you know West coast is, we were wild.
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Then you get the East coast and mid States down South.
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You get us all together and we were crazy because we all just found it was like, like I said, from it's not like any other industry, because it was an industry that was formed from the bottom.
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So the people that were in the stands that would do, you know, would be, you know, the spectators or the fans.
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They were doing it just like you, like we all banded together.
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So it's almost like when you say a whole industry was built and everybody is family, it made no separation between, say, me as a professional racer and you know, the guy that was up in the stands with his wife and kids, because we all were there in the very beginning.
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So when people say, oh gee, you know somebody from back in the day will say, oh gee, and I'm like no, but you were there.
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You know somebody from back in the day will say, oh gee, and I'm like no, but you were there, you helped form this industry to what it was.
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So therefore, all of us from back in those days would be considered the original.
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You know, builders of this industry.
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Yeah, wow, okay, that was up to about 2000.
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What's been happening in the last 25 years?
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Well, 2000 was my first championship, my first IDRC, and then now you got NHRA.
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That steps in.
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So NHRA came in.
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So we have different sanctioning bodies.
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There was a lot of different sanctioning bodies.
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So I wanted to go run with NHRA because I grew up around that as well.
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Right, my family obviously being into the domestic side of things.
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We would go to the Winter Nationals, the World Finals.
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So I was around nitro cars, I was around all those cars, so I would go and it seemed a very you seemed a very different.
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You're on a different pedestal if you have a Wally in your hand.
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So when NHRA stepped in they told us hey, we're going to do a sanctioning event with you guys, we're going to do 12 events.
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We said okay.
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So we committed We'll be there, we'll be there at all 12.
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There's a championship.
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My sponsors wanted championships, so I had no choice but to go.
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You know, do as my sponsors said.
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So we chose that.
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And then you also had Naira, which had turned into no P.
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So I had taken I was doing two different sanctioning bodies professionally, you know, two different sanctioning bodies.
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I couldn't do battle the imports anymore because my sponsors wanted with the commitments.
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They wanted the TV time they wanted where there was gonna be more exposure for the ROI for them.
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So I followed Nopi and Naira and.
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NHRA for their year.
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So I took home with NHRA.
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I took home two runner-up championships.
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Now, mind you, this spans into 2005, because I had jumped from my my Civic, which was my original car In 2003,.
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I wrecked in San Antonio, wrecked the car, and then that's when a company called Saturn Motorsports approached me and asked me if I just wanted to be just a pilot, just a shoe.
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And that's it.
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You know, a pilot, just a shoe.
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And that's it.
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They said we've got the budget.
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The class that they wanted to go for was for that seven-second, you know, first front-wheel drive, because now manufacturers are jumping in.
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You had manufacturer Ford Mazda, you had manufacturer a little bit of Honda, but General Motors was heavily involved, heavily.
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So Saturn Motorsports wanted to, because there was a big Saturn crowd that had no, you know, they didn't have a flagship.
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So they wanted somebody that was going to be a flagship for them, because General Motors had, you know, all their guys out there racing, whether it was in, you know, any kind of other form of discipline in motorsports and then also in drag racing.
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So they wanted to do that.
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Laird had.
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Laird owned a few saturn dealerships and then gmc pontiac, like those as well.
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So he wanted to make parts for the saturn cars and have those.
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You know where people could now purchase product for their saturn so they can upgrade them-wide, like body style, wise stuff, like that for car shows, drag racing.
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So they approached me and we basically said, hey, you know, this is here's, here's an open credit card and have at it.
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So this is the only stipulation was you'd be the first to run sevens.
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We're gonna beat corporate General Motors.
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Here's us, a bunch of kids from the Honda thinking, oh, my goodness, we have to go up against corporate General Motors.
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That is no joke.
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Like you are not like we are just a Saturn dealership, you know, representing a Saturn dealership.
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And they put the pressure on us and you know, we said we'll do it, we can do it.
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And we said we'll do it, we could do it.
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And actually it happened down here.
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The first seven-second pass was me.
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Down here at West Palm Beach.
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Moroso was the first seven-second pass.
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I ran 7.96.
00:15:49.725 --> 00:15:59.440
And then the next day, because you have to back it up within 2% of the record within that event, so I ran an 8.00 something.
00:15:59.440 --> 00:16:03.221
So I had backed it up within the 2%, so I was able to take the record.
00:16:03.221 --> 00:16:04.994
Now, mind you, general Motors.
00:16:04.994 --> 00:16:08.702
During qualifying I ran out first qualifier I ran 7.
00:16:08.702 --> 00:16:10.515
General Motors had an issue.
00:16:10.515 --> 00:16:11.673
General Motors came back.
00:16:11.673 --> 00:16:13.339
Second round of qualifying ran 7-9.
00:16:13.339 --> 00:16:18.581
So now him and I were battling to who was going to back up this 7-second pass.
00:16:18.581 --> 00:16:24.206
So Nelson and I battled and battled who was going to back up this, this seven second pass?
00:16:24.206 --> 00:16:24.952
So Nelson and I battled and battled.
00:16:24.972 --> 00:16:25.397
I took for that event.
00:16:25.397 --> 00:16:27.532
I was so hard pressed to make sure that I was going to do everything right that I was.
00:16:27.532 --> 00:16:36.158
I reset the track record, reset the speed record, qualified number one took, you know, took all the points, won the event.
00:16:36.158 --> 00:16:39.139
I wanted everything to do with trying to take it.
00:16:39.139 --> 00:16:41.238
But I was the first one to actually back it up.
00:16:41.238 --> 00:16:46.278
And Nelson and I were in the finals together and that's when I ran 8-0 and he didn't back it up.
00:16:46.278 --> 00:16:49.399
I think he ran like 8-1 or something like that.
00:16:49.831 --> 00:16:52.339
You're talking 20-something 21 years ago.
00:16:52.339 --> 00:16:55.119
So I knew that I was the first one to back it up.
00:16:55.119 --> 00:16:56.615
So it was a big deal.
00:16:56.615 --> 00:17:02.051
You know, nhra presented me with a jacket of the first seven second front wheel drive.
00:17:02.051 --> 00:17:06.800
Um, mickey Thompson gave me a jacket of first seven second front wheel drive.
00:17:06.800 --> 00:17:14.050
A week after that we went to Nopi, which was another sanction event that we ran, and they had a bounty of $10,000.
00:17:14.050 --> 00:17:19.679
Who ran the first sevens you know cause these pro front wheel drives were were the hot ticket.
00:17:19.679 --> 00:17:26.074
So we went up there, we ran sevens all weekend, you know, and backed it up.
00:17:26.074 --> 00:17:30.357
So we got to take home not only the winning paycheck, we took home $10,000 as a bounty.
00:17:32.431 --> 00:17:37.002
I liked it Glorious when they said I had it, we had to do it.
00:17:37.002 --> 00:17:41.535
We had to do it against general motors and we had to, you know, run sevens before corporate GM and we said we do it.
00:17:41.535 --> 00:17:44.679
We had to do it against General Motors, we had to run sevens before corporate GM and we said we'd do it.
00:17:44.679 --> 00:17:45.400
We said it, we did it.
00:17:46.520 --> 00:17:50.586
Yeah, what an amazing adventure you've been on.
00:17:50.586 --> 00:18:01.288
I'm just sitting here just listening because I can't even think of what to say to ask you.
00:18:04.698 --> 00:18:07.486
I just think it's so cool what you've done.
00:18:07.486 --> 00:18:08.627
It was awesome, easy it was.
00:18:08.627 --> 00:18:17.921
But like I was taught from my sponsors, you know, you just I guess you learn that sometimes you have to be smoke and mirrors Don't let nobody see, nobody, you know, don't let anybody see the frown.
00:18:17.921 --> 00:18:21.400
You just go out there and you just keep pushing, keep pushing, and that's all we did.
00:18:21.400 --> 00:18:23.490
We just I myself kept pushing.
00:18:23.490 --> 00:18:25.494
I didn't think at any point.
00:18:25.494 --> 00:18:30.730
You know that I would be at, you know, back then, as successful Heck.
00:18:30.730 --> 00:18:36.059
I would have thought that even 20 years later I still have an opportunity to say come on a podcast.
00:18:36.059 --> 00:18:45.416
You know you don't think that, but it's great because I did leave great, memorable impressions to people out in the motorsport community.
00:18:45.416 --> 00:18:48.919
So I'm always humbled by that and I'm always very thankful for that.
00:18:49.559 --> 00:18:52.561
Yeah, so what are you up to now, lisa?
00:18:53.442 --> 00:18:56.684
I actually I moved down here because the motorsport is huge.
00:18:56.684 --> 00:18:59.287
My race car, my original Civic, is down here.
00:18:59.287 --> 00:19:02.993
He's on a very slow because I'm adapting to life.
00:19:02.993 --> 00:19:05.121
It still takes a little bit to adapt to life down here.
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