GoFastGirls Apparel Company Announces Affiliate Program
Women's Motorsports and Building a Brand: A Conversation with Go Fast Girls
Summary
In this Women's Motorsports Network podcast episode, Melinda Russell interviews Bear and Kristen Sharbarth, founders of Go Fast Girls, a brand that provides products for women in various motorsports. They discuss their daughters' racing ventures, challenges of running a small business, commitment to promoting women racers, and recently launched brand promoter program.
Key Points
• They face the challenge of fitting different styles and preferences of customers from different regions while also maintaining the brand's message and identity.
• Go Fast Girls aims to support female racers and promote inclusivity and diversity in motorsports.
• The company offers a platform for people to sell second-hand items via gfgclassifieds.com.
• In addition to racing merchandise, the company also has blogs for girls to read and be inspired by.
• The community is centered around a private forum for members to communicate and share their accomplishments
• Go Fast Girls also has a live show where they announce and celebrate the achievements of their members
Despite being busy, the speakers are dedicated to helping promote and support other companies in the industry.